---
description: Learn more about Marketing 360 price, benefits, and disadvantages for businesses in Australia. Read reviews from verified users and discover similar tools that fit your business needs.
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title: Marketing 360 Cost & Reviews - Capterra Australia 2026
---

Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/6/marketing-automation/software) > [Marketing 360](/software/148516/marketing-360)

# Marketing 360

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> Marketing 360 is a cloud-based solution that offers small businesses tools for website building, e-commerce, CRM, and email marketing.
> 
> Verdict: Rated **4.5/5** by 1132 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses Marketing 360?

Over 20,000 small businesses use our broader business commerce platform so they have everything they need to manage and grow their business in one place.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.5/5** | 1132 Reviews |
| Ease of Use | 4.5/5 | Based on overall reviews |
| Customer Support | 4.6/5 | Based on overall reviews |
| Value for Money | 4.3/5 | Based on overall reviews |
| Features | 4.4/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Madwire
- **Location**: Fort Collins, US
- **Founded**: 2009

## Commercial Context

- **Pricing model**:  (Free Trial)
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: English
- **Available Countries**: Australia, Canada, United Kingdom, United States

## Features

- Appointment Management
- Appointment Scheduling
- Automated Responses
- Automated Scheduling
- Billing & Invoicing
- Calendar Management
- Campaign Management
- Campaign Scheduling
- Catalog Management
- Channel Management
- Confirmations/Reminders
- Content Management
- Content Publishing Options
- Customer Database
- Customer Portal
- Document Management
- Dynamic Content
- Electronic Payments
- For Barbershops
- For Carpet Cleaners
- For Salons and Spas
- For Small Businesses
- HIPAA Compliant
- Interaction Tracking
- Inventory Management
- Job Management
- Keyword Tracking
- Lead Generation
- Marketing Automation
- Mass Texting
- Member Communication
- Membership Management
- Message Personalization
- Multi-Account Management
- Multi-Campaign
- Multi-Channel Campaigns
- Online Giving
- Order Management
- Patient Records Management
- Post Scheduling
- Pre-built Templates
- Predictive Analytics
- Quotes/Estimates
- Real Time Editing
- Rescheduling
- Response Management
- Scheduled Messaging
- Scheduling
- Service History
- Shopping Cart

... and 143 more features

## Integrations (15 total)

- BigCommerce
- Booker
- Enecto Web Leads
- Google Ads
- Google Analytics 360
- Gravity Forms
- Lightspeed
- LinkedIn for Business
- Meta for Business
- Shopify
- Solid Commerce
- Stripe
- WooCommerce
- Yext
- Yotpo

## Support Options

- Email/Help Desk
- Knowledge Base
- Phone Support
- Chat

## Category

- [Marketing Automation Software](https://www.capterra.com.au/directory/6/marketing-automation/software)

## Related Categories

- [Marketing Automation Software](https://www.capterra.com.au/directory/6/marketing-automation/software)
- [CRM Software](https://www.capterra.com.au/directory/2/customer-relationship-management/software)
- [eCommerce Software](https://www.capterra.com.au/directory/3/ecommerce/software)
- [Content Management Systems](https://www.capterra.com.au/directory/10007/content-management/software)
- [Franchise Management Software](https://www.capterra.com.au/directory/10059/franchise-management/software)

## Alternatives

1. [Constant Contact](https://www.capterra.com.au/software/31898/constant-contact) — 4.3/5 (2912 reviews)
2. [EngageBay CRM](https://www.capterra.com.au/software/178819/engagebay-marketing) — 4.7/5 (907 reviews)
3. [Brevo](https://www.capterra.com.au/software/132996/brevo) — 4.6/5 (3408 reviews)
4. [Mailchimp](https://www.capterra.com.au/software/110228/mailchimp) — 4.5/5 (17572 reviews)
5. [ActiveCampaign](https://www.capterra.com.au/software/79367/activecampaign) — 4.6/5 (2561 reviews)

## Reviews

### "Product Satisfaction regarding Usage - Review" — 4.0/5

> **MEENACHISUNDARAM** | *29 January 2026* | Architecture & Planning | Recommendation rating: 8.0/10
> 
> **Pros**: Working with limited hours in it. But, In my experience, It stands out with its comprehensive automation options and it is also user-friendly interface. The platform's ability to streamline marketing jobs/tasks, which includes email campaigns, generating leads and managing social media significantly enhances efficiency. Moreover, it's detailed analytics and reporting tools provide valuable insights for data-driven decision-making. Its customer relationship management (CRM) integration and marketing automation capabilities make it a powerful tool for managing customer relationships effectively. Overall, It empowers marketers to drive more targeted and successful marketing efforts.
> 
> **Cons**: I least liked: First, the platform is not optimized for mobile devices, which makes managing marketing campaigns and tracking analytics on a mobile device challenging. Second, the customer support options are limited, with only email and online ticket submission for resolving issues. Lastly, the pricing can be expensive for startups and small businesses, making it less accessible for smaller marketing teams. Although these limitations exist, Marketing 360 remains a powerful marketing platform for managing various advertising campaigns.
> 
> My overall experience with Marketing 360 has been positive, despite the few drawbacks and difficulties mentioned above. The platform's automation capabilities significantly streamlined our marketing efforts, saving time and resources. However, I would appreciate improvements in mobile optimization, customer support options, and pricing. Despite some areas of improvement, Marketing 360 remains a reliable choice for comprehensive marketing automation.

-----

### "Great for larger companies" — 5.0/5

> **Verified Reviewer** | *20 January 2026* | E-Learning | Recommendation rating: 3.0/10
> 
> **Pros**: Its an effective marketing all in one software that helps with tracking and management of security of social platforms and emailing mechanisms
> 
> **Cons**: I have not have great experiences with their customer support and I do believe it was extremely expensive for me and it never used all the features so it wasn't valuable for me money wise
> 
> I think it's a good product just maybe better suited for companies with a very large staffing I'd say.

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### "RUN, DON'T WALK\!" — 1.0/5

> **Natalia** | *9 June 2025* | Consumer Goods | Recommendation rating: 0.0/10
> 
> **Pros**: NOTHING, AWFUL - STAY AWAY\!  This company is a huge scam to collect inflated fees and they manage nothing properly.
> 
> **Cons**: Caused me significant financial harm as a small business owner.  This company is a huge scam to collect inflated fees and they manage nothing properly.
> 
> Marketing 360 presents itself as a full-service digital marketing agency tailored for small businesses, offering services such as website design, SEO, social media management, and paid advertising. However, my experience with the company reveals a troubling pattern of excessive, undisclosed charges and gross mismanagement of advertising budgets that resulted in significant financial harm to my business.&#10;&#10;Upon entering into a service agreement with Marketing 360, I was not properly informed of the true costs associated with their platform and services. Fees that were either vaguely explained or entirely omitted during the onboarding process began appearing on my billing statements, including recurring platform charges and inflated service fees that far exceeded the value of the work delivered.&#10;&#10;More critically, Marketing 360 launched paid advertising campaigns without the oversight of a qualified or certified ad specialist. The campaigns were poorly targeted, lacked strategic planning, and yielded no measurable return on investment. Despite spending thousands of dollars on ads through their system, I received minimal traffic and zero conversion, all while being kept in the dark about how these funds were actually used.&#10;&#10;Repeated attempts to get clarification, transparency, or adjustments to billing and ad strategy were either ignored or met with dismissive responses. Their opaque billing practices and lack of accountability reflect a serious failure in client stewardship, professionalism, and ethical standards.&#10;&#10;As a result of Marketing 360’s actions and omissions, I incurred substantial financial losses, lost marketing momentum, and endured considerable stress. I believe this company misrepresents the quality and scope of their services, exploits small business owners unfamiliar with digital marketing, and engages in practices that should be investigated for potential consumer protection violations.

-----

### "Great for Social Media" — 5.0/5

> **Patricia** | *12 January 2026* | Apparel & Fashion | Recommendation rating: 10.0/10
> 
> **Pros**: This is a very secured way to manage your social media platform to send email newsletters to subscribers
> 
> **Cons**: it's a bit difficult to integrate but once done, it is a really cool software to use. It is worth the effort
> 
> my overall experience is beyond my expectation. I love how easy it is to send information out to my subscribers

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### "All-in-One Digital Marketing Platform." — 4.0/5

> **Mathieu** | *26 January 2026* | Media Production | Recommendation rating: 9.0/10
> 
> **Pros**: Offers effective digital marketing through social media management, emails and landing pages. Its easy to use and has multiple email templates for email marketing.
> 
> **Cons**: The cost of acquiring the platform can be expensive and confusing for new users. When you add a service, the price goes up.

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## Links

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