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What Is Contently?

Contently helps companies create high-performing content that builds awareness and generates leads. Their suite of content strategy services empowers brands to get buy in, align their teams, and discover what consumers want at every stage of the customer journey.

Who Uses Contently?

B2B and B2C companies looking for the platform, talent, and strategy they need to create high-quality content that drives results.

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Reviews of Contently

Average score

Overall
4.6
Ease of Use
4.4
Customer Service
4.5
Features
4.6
Value for Money
4.3

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001

Find reviews by score

5
67%
4
26%
3
5%
2
2%
Alessio
Alessio
Digital Marketing Specialist in Italy
Verified LinkedIn User
Furniture, 11–50 Employees
Used the Software for: 1-5 months
Reviewer Source

Worth the price

4.0 2 years ago

Comments: As a content marketer, I used Contently to plan, create, and distribute content with the target audience. I used the platform's content planning tools to create a content strategy and then used the platform's analytics to monitor the performances over time.

Pros:

Contently is a content marketing platform that assists businesses evaluating their content. One of its most significant advantages is the ability to connect businesses with a network of experienced writers, editors, and designers, resulting in high-quality content creation. The platform is also user-friendly and provides a lot of tools for content planning and creation. Contently provides also detailed analytics to help businesses monitor the performances.

Cons:

Contently's pricing may be a disadvantage for small businesses or startups since it can be relatively expensive. The platform also has a steep learning curve, necessitating a significant time investment to learn all of its features and functionalities.

ADWAITH
Digital Marketing Execfutive in India
Food & Beverages, 201–500 Employees
Used the Software for: Free Trial
Reviewer Source

About contently

4.0 9 months ago

Comments: Good...need to improve more things but yeah its one of the best in well established platforms for marketing

Pros:

Contently has a widespread options for content marketing

Cons:

interface is average...not very ease for a first time user

Verified Reviewer
Verified LinkedIn User
Hospital & Health Care, Self Employed
Used the Software for: 6-12 months
Reviewer Source

Contently is great for content management and workflow. Onboarding was somewhat painful.

3.0 2 years ago

Comments: I would say that the core of content planning and workflow is solid. I don't think we will ever be able to do all planning, editorial calendar, etc. in the system however. Getting analytics set up was painful and took too long. You don't get much choice in the ME assigned to you.

Pros:

The content workflow is great and the ways that you can see who is working on what stories. Story filtering is robust and really useful. Plus, you can export the filter, which is helpful for offline planning. Commenting is great and it easy to copy/paste content or lay out content easily for web.

Cons:

I wish you could search by story ID#. I wish the onboarding had a follow-up session to walk through features like the tabs on the right.

Abhishek
Abhishek
Marketing Executive in India
Verified LinkedIn User
E-Learning, 1,001–5,000 Employees
Used the Software for: 6-12 months
Reviewer Source

A multifunction tool

5.0 3 years ago

Comments: It is a superb content management tool which comes with 20 plus different features which we use it in our daily basis. Overall i would like to suggest their dev team to work more on the software and clear the bugs that we need tk face sometimes.

Pros:

This is one of the tool which i can say it really helps. The deployment of the software was good and it was easy to onboard. Overall i would give a good ratings to the tool as their customer support team is tackling problems very well.

Cons:

I can say here is that it requires a lot of improvements as it has entered many fields at the same time and it is lacking on some of the places to deliver healthy functionality.

Meet
Meet
SEO Executive in India
Verified LinkedIn User
Information Technology & Services, 51–200 Employees
Used the Software for: 6-12 months
Reviewer Source

Best Tool for Content Management and Marketing

5.0 3 years ago

Comments: Overall it's good and doesn't complain about any features because all are great as his performance.

Pros:

After using contently, our content-related task is reduced by almost 30%. Because our most of kind of need are fulfilled by Contently is like Content Management, Content Marketing, Etc. So I suggest using this once. Just know how it works and how you can use it immensely quirky and easily better than other alternatives.

Cons:

I used it for 6 months, and to date, I don't have any issue with Contently, so I don't have any points to say.

Himanshu
Himanshu
Digital Marketing Executive in India
Verified LinkedIn User
Computer Software, 2–10 Employees
Used the Software for: Free Trial
Reviewer Source

"Aids you to generate high-performing content that converts better."

5.0 3 years ago

Comments: I can manage the full editorial process using Contently, from ideation through workflow management, editing, and performance tracking. Reporting Dashboards assisted us in seeing our usage, plans, and other data. It also offers marketing features that allow us to advertise our content to targeted targets.

Pros:

As a digital marketer, I am able to upload a big number of papers, maintain control over them, and distribute them quickly to salespeople and prospects. I also get information on which documents are being utilized, read, and interacted with. This is quite beneficial.

Cons:

As far as I don't have any dislikes for this product, but it is a bit costly as per Indian Market.

Alastar
Alastar
Marketing and PR Manager in US
Verified LinkedIn User
Computer Software, 51–200 Employees
Used the Software for: 6-12 months
Reviewer Source

Fills a need helping augment my efforts

5.0 3 years ago

Comments: Smooth experience where I got what was promised. Good folks to work with and turned into a true partnership of efforts rather than just transactional.

Pros:

I like that it's a platform that can be turned on quickly to augment growth efforts. Works effectively to scale contributed content when you're time constrained at a fast moving company.

Cons:

It does cost but it makes sense until you decide to bring the same services in house. There really aren't cons to Contently.

Shabnam
Shabnam
Content writer in Pakistan
Verified LinkedIn User
Writing & Editing, 2–10 Employees
Used the Software for: 1-5 months
Reviewer Source

Great CMS to build complex content workflows

5.0 3 years ago

Comments: Contently allows us to easily and quickly produce great quality content without having the in-house resources or time to do it. The process is simple, easy to use and involved minimal training.

Pros:

Worry less about whether this blog is good or that blog is good. Just write everyday and learn more about yourself and what you have to share with the world. We've had a great experience working with Contently so far. The platform is easy to use and intuitive, the communication has been good, and we're finding that we like the flexibility that Contently offers us as freelancers.

Cons:

As per my Experience no cones even It would be helpful to our clients to know the return they’re getting on the creatives we create.

Abdul
Abdul
System Administrator in Pakistan
Verified LinkedIn User
Insurance, 1,001–5,000 Employees
Used the Software for: Free Trial
Reviewer Source

on of the Best Software

5.0 3 years ago

Pros:

we have used it is very good for editing like videos and balance sheet many more features are available we love this product my be we would go for purchase

Cons:

very easy to manage like videos editing and creating banners

Syed Adeel
Syed Adeel
Assistant Manager in Pakistan
Verified LinkedIn User
Information Technology & Services, 11–50 Employees
Used the Software for: 1-5 months
Reviewer Source

Great Content Marketing tool

5.0 3 years ago

Pros:

We can set out goals, audience, and many more options that definitely made it on of nest software for content creation and marketing as well.

Cons:

Nothing but need to reduce the price. I think the price is a little bit higher for small marketing business

Verified Reviewer
Verified LinkedIn User
Computer Software, 5,001–10,000 Employees
Used the Software for: 1+ year
Reviewer Source

Best Content Management Software

5.0 3 years ago

Comments: Overall Experience is Superb and it helps a lot in content marketing and building the content in different platforms which can help the content creators to make money through the contents.

Pros:

The best thing I like about Contently is that it provides the best features to manage the contents. It is a one-stop solution where users can provide all the necessary details and choose his/her interest for the content and are good to go.

Cons:

There is nothing to be disliked as it provides customizable templates which give liberage to the user to customize it according to the need.

Sachin
Customer Service Representative in India
Hospital & Health Care, 201–500 Employees
Used the Software for: 2+ years
Reviewer Source

Splendid Marketing Platform

5.0 3 years ago

Comments: I highly recommend this to creators looking for the best and leading content-marketing platform. It is indeed known for its performance and you will love it.

Pros:

The technical features provided by Contently are amazing. It helps to reach your clients easily with excellent marketing features. It is the most recommended platform for content creators.

Cons:

Although it's a great tool for the marketing level, however, it's very difficult to maintain the membership. Apart from that, they can include a trial version so that the new users can take advantage and experience the technical features provided by Contently.

Verified Reviewer
Verified LinkedIn User
Information Technology & Services, 1,001–5,000 Employees
Used the Software for: 6-12 months
Reviewer Source

Contently is an overwhelming platform

5.0 3 years ago

Comments: Occasionally you stumble upon an apparatus or innovation that genuinely makes your work-life more straightforward. Cheerily is that accomplice. Imaginative. Acomodating. Solid help and organization. Effective. Simple to utilize.

Pros:

The Contently stage furnishes our association with a simple to-explore, instinctive stage that guarantees the consistent conveyance of our substance from ideation through to distribution in a unimaginably cost-proficient, efficient way. The stage isn't just a work process device, guaranteeing all lines of business are fulfilling their time constraints, yet in addition furnishes us with admittance to many hand-picked, excellent scholars who genuinely make our positions such a ton more straightforward! The Contently Account group is top notch. We've cooperated for more than five years now, a demonstration of their mindful and steady record groups. They are a drawn in gathering of unimaginably proficient Content Marketers, who have turned into an expansion of our group. Genuine Partners truly.

Cons:

Contently has had the option to assist many organizations with interfacing their substance improvement to their deals stage. It would be a colossal resource for effectively decide genuine ROI on the narratives and recordings we produce.

Ryan
Director, Social and Content in US
Insurance, 501–1,000 Employees
Used the Software for: 2+ years
Reviewer Source

Nothing else like it

5.0 4 years ago

Comments: We have two distinct teams that produce content: Marketing and Communications. And we have subject matter experts spread around the organization. We needed a single place where we could collaborate, track progress, and store content. In the 2+ years we've used Contently, we've seen the quality of our content and the visibility across our teams increase. We love our content strategist and managing editor, who often function as an extension of our team. They bring new topics and approaches to us, shepherd complex projects, and serve as a sounding board for our ideas.

Pros:

Contently is a high-end, feature-packed platform. The network of writers and other talent is extensive and the workflows keep our projects moving forward. I love the integrated analysis that raises flags when we're straying from our brand voice or when we're not integrating our priority keywords.

Cons:

Like any fully loaded product, it takes some practice to feel like you're taking advantage of everything in the platform. But if your team is ready to crank out content, you'll be pros in no time. I'd also like to see something like track changes when editing content. It's easy to comment, but making a change that all can see is not available.

Verified Reviewer
Verified LinkedIn User
Information Technology & Services, 10,000+ Employees
Used the Software for: 6-12 months
Reviewer Source

The only platform for all your digital marketing needs!

4.0 3 years ago

Comments: What stands out for contently when compared to others is its approach towards personalized storytelling for brand marketing. The ingrained intelligent platform has automated marketing mindset that provides smart analytics and creates a user story that can be weaved to achieve the marketing goals.

Pros:

1) Visual cards 2) Personalized storytelling 3) Centralized content curation 4) Marketing automation

Cons:

1) Product is on an expensive side 2) Need to be more proactive with the support team 3) A help guide to navigate the platform could be a handy asset when using the software for the first time

Shelagh
Director, Content Marketing in Canada
Financial Services, 10,000+ Employees
Used the Software for: 2+ years
Reviewer Source

Making our Team look like Rock Stars!

5.0 6 years ago

Comments: Since launching Content Marketing into our organization, our Contently partners have been with us every step of the way. They are truly an extension of our internal team. We've gone from launching Content Marketing to Award Winning Content in less than 2 years. #ThankYouTeamContently!!

Pros:

Contently's platform allows customized workflow systems for each of our lines of business (Because no two businesses are the same!). The platform is intuitive, easy to use, and offers access to top contributors / writers/ graphic designers, and real-time analytics by story and by publication. While the platform is incredible, their people are truly the SECRET SAUCE. Our account team is so responsive have been with us for every step of our Content Marketing Journey.

Cons:

Tough call. The platform and our support team really DO make life easier! Anything we've identified as a need / want, is addressed in our weekly status meetings, and then built very quickly by their in-house engineers. No complaints!

Lin
IT Analyst in US
Hospital & Health Care, 5,001–10,000 Employees
Used the Software for: 1+ year
Reviewer Source

Straightforward Insights From An Intuitive Platform

5.0 5 years ago

Comments: Our manager connected with a Contently rep at our annual conference and had us meeting for a demo about two years ago. Since then, we have been pleasantly thrilled with the ease of use and consistent growth of this platform.

Pros:

Detailed analytics that allow our training team and marketing associates to dive depth in who accessing materials, where they are accessed, what kind of device, and so on has proven to be an immeasurable treasure for expanding our reach. Prior to using Contently, much of our analysis along these lines was carried out via surveys and interviews. Contently has significantly stepped up our game.

Cons:

Google-like collaboration is always going to be my ask for any platform, but outside of the share capabilities, I have no complaints. Some of our departments have also started using Skyward, so our department must as well. Comparing to two, might bring more detail to light.

Amritraj
Developer in India
Information Services, 501–1,000 Employees
Used the Software for: Free Trial
Reviewer Source

Content marketing paltform for website creation and publishing

5.0 3 years ago

Comments: Best software i would recommend to use for content part as with the help of these it would help the clients with their products to be showcasted and commaned over a high level.

Pros:

The best thing i like are the dashboards , workflows for automation and publishing in the social media platforms.

Cons:

The major disadvantage is that its costly and also its ui experinece needs to be improved more enough also it should be made as such for beginner level.

Verified Reviewer
Verified LinkedIn User
Marketing & Advertising, 2–10 Employees
Used the Software for: 1-5 months
Reviewer Source

Very clean and useful format!

5.0 6 years ago

Comments: As stated above, I recently started using Contently, but so far my experience has been great. Once I've used it for longer, I'll come back and add any comments.

Pros:

I just recently started using Contently, and one of the things I like the most is the docalytics feature. It provides very detailed information regarding when someone has looked at a specific document, the device in which they viewed the document, the duration it took the user to interact with the document, and even provides document mapping, knowing which parts of the user most interacted with!

Cons:

Perhaps they can continue to refine the intuitiveness of the document analytics feature. It still has its caveats to work around but not a deal breaker.

Shivani
SEO EXECUTIVE in India
Marketing & Advertising, 11–50 Employees
Used the Software for: 6-12 months
Reviewer Source

Best Content Marketing Platform

5.0 2 years ago

Pros:

This software is very helpful as it helps in creating unique content and content strategy. We can create content on target audience interest

Cons:

As of now nothing to dislike about this software

Rupesh
Rupesh
Sr. Engineer in India
Verified LinkedIn User
Information Technology & Services, 501–1,000 Employees
Used the Software for: 1-5 months
Reviewer Source

Contently is Best software

5.0 3 years ago

Comments: Overall experience was nice. Software was easy to understand.

Pros:

Ease of use. Commands are easy to understand.

Cons:

Nothing was there to dislike. It will be recommend to all.

Verified Reviewer
Verified LinkedIn User
Information Technology & Services, 10,000+ Employees
Used the Software for: 6-12 months
Reviewer Source

All

4.0 3 years ago

Pros:

Great tool for editing, a user friendly interface making it one of the best tool available in market.

Cons:

Hard for initial setup. Customer support is not up to the mark.

Emirhan
Music in Türkiye
Music, Self Employed
Used the Software for: 6-12 months
Reviewer Source

Offers good service.

5.0 3 years ago

Pros:

It addresses what you want to scale and sets goals for you. makes your work more understandable and solvable.

Cons:

It might be a little over priced. If it's a small-scale business, it might be a bit overpriced.

Anmol
Anmol
Senior Copywriter in India
Verified LinkedIn User
Broadcast Media, 11–50 Employees
Used the Software for: Free Trial
Reviewer Source

Great software for marketing team

4.0 3 years ago

Pros:

Contently offers excellent features like engagement metrics, editorial calendar and more to help marketing team strategise

Cons:

Everything is perfect. No changes needed

Leanne
Marketing Manager in Canada
Banking, 10,000+ Employees
Used the Software for: 6-12 months
Reviewer Source

Re-imagining Content Marketing - one Contently story at a time

5.0 6 years ago

Comments: Trying to establish ourselves as an industry through leader is difficult, especially with heavy competition. With platforms such as Contently, creating content for our blog helps set us up for success in this regard. Overall, the quality of content that Contently produces is high quality, and the service from the Account team are best in class.

Pros:

Not only is Contently is a very user-friendly platform, but it provides access to a wealth of skillful writers who create engaging content for my target audiences, across multiple topics. Also, the dedicated account managers and editors assigned to my license are valuable partners. They bring valuable insight, support, and expertise to the table. I never feel alone in the process. They are considered trusted advisors who I can rely on!

Cons:

Some of my analytics were mixed in with another team's data, so each month I spend a lot of time scrubbing and piecing my true data back together. There are a lot of functions and buttons to click on. If you don't use Contently platform often it takes a bit of re-training to remember how to navigate through the platform.